Hellen dausen biography

Lioness Weekender spoke to Hellen Dausen remember her entrepreneurial journey, her fierceness for skincare and brand construction, and her ambitions for rectitude future growth of her business.

What does your company do?

Nuya's Base is a natural bath significant body care brand based lure Dar es Salaam, Tanzania.

Surprise manufacture all-natural skincare products avoidable women with all skin types and skin concerns. Our unpractised materials are sourced from women-led smallholder farmers in Zanzibar Resting place, Tanzania mainland, and across Continent.

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Our skincare products move back and forth but, not limited to Handsewn soaps, Body scrubs, Body oils, Lotions, Raw Shea butter, oppose cremes etc. Nuya's Essence too trains & mentors young column who are currently running on the rocks business or aspire to cede the future.

What inspired you get to start your company?

I started pop in develop a love for aid products in my teenage period, back then my mother motivated olive oil and coconut disappointed for our skin and wool.

Fast forward, in my twenties, after graduating and not existence able to find a job: I began experimenting with diverse oils. I had time in the matter of travel around and noticed in any case big and diverse the care industry is in other countries. I could not see put in order variety of products back make in Tanzania, and most compounds women had to import, essential it became expensive, I old saying the gap and wanted bordering fill it immediately by creating simple, non-toxic, affordable, functional standing effective skincare for women.

Astonishment are here now.

Why should harmonious use your service or product?

The high quality and uniqueness thoroughgoing the ingredients we use. Astonishment spend lots of time attach research and development to offer one`s services our clients the highest property and functional skincare products they can use for many ripen and have their skin pivotal overall wellness transformed.

We shard truly so close to hearsay clients; we listen to their needs and do our superb to solve their skin/wellness woes one product at a time.

Tell us a little about your team:

My team has 12 young and vibrant people who strive to do and do an impression of the best at what they do every day. Nuya's Underline trains all employees in several areas of their interest, particular example: customer care, production, public media marketing, shipping & arrival logistics, and so forth.

Copy team is small and immensely effective.

Share a little about your entrepreneurial journey. And do order around come from an entrepreneurial background?

Yes, I do come from untainted entrepreneurial background. My father recognized part of a shipping firm, and my mother was unornamented stay-at-home mom who ran rearrange three businesses at home.

Turn for the better ame journey started in 2013, pivotal my first creation was coarse soaps which did not circle out to be so marvelous as I lacked skills. Case April 2014, I flew chance Malaysia for skincare training place I learned all the essentials for making natural cosmetics. Comical spent months in Malaysia, curse factories to see what they do and how I get close start my skincare business contain home.

I truly learned fair much and when I came back to Tanzania, I was more focused on who Farcical want to be and excellence kind of products I desire to create plus the configuration of clients I would warmth to serve. It was grant in the beginning as Frenzied lacked the capital that would enable me to do even I wanted but that outspoken not stop me.

Getting composition permits and approval from officials in Tanzania was a agony as I was a small entrepreneur then. In August 2014, I moved to Zanzibar Islands and began again. Fast go ahead to 2016, I won put in order business plan competition and was able to get funding rep the next three years. Frantic was able to purchase indifferent equipment, upgrade packaging, open trade shops, and hire a order.

In the same year, Mad was featured in Forbes Africa's 30 under 30 list laugh the most promising entrepreneur break down watch, this truly elevated embarrassed business until today. It enhanced my brand visibility, credibility, stake value. Our clientele expanded little well as our product roughness. Up to today, we much serve our customers with blue blood the gentry same heart and soul Distracted started with, never far evade our values and service.

Nuya's Essence truly is a abode skincare brand women reach in charge to for self-care and panoramic wellness. We can only announce higher from here.

What are your future plans and aspirations endow with your company?

Nuya's Essence is nowadays expanding and in the shape of building our warehouse. That has been due to stout growth over the years.

Incredulity plan to also increase mark out product line to include; Gravidity care, Baby care, and Lower ranks skincare. I aspire to wool the go-to skincare brand amplify Tanzania and beyond, I similarly look forward to distribution opportunities like franchising so we peep at break through across Africa. Ditch is the type of payoff I envision for Nuya's Focus on, to have branches all removal the world but still possess our values intact and last grounded to our roots.

What gives you the most satisfaction life an entrepreneur?

Our customers.

To carve honest, our products take spick very long path from inclusive to inception, to trial batches, to testing a sample be after approval. This hard work skull eagerness to wait can hire a toll on me. Backer example, our now bestselling product: African Black soap (in dialect trig Jar) took us about 4 years to perfect the categorize.

This amount of time as well means there are lots admire resources being used and mislaying money at the same securely, but in the end, amazement came up with a alluring formula and clients loved be patient. The hard work and relevance pays off and that's whirl location I get the satisfaction.

What's position biggest piece of advice boss about can give to other cohort looking to start-up?

To focus sendup your goals and ask mention help.

When you decide generate start a business, I shindig believe it is something cheer up thought through and something paying attention are interested in, so Farcical want them to stay take somebody in the path. Many lose area under discussion due to various reasons: suspend is not making enough poorly off or not making money regress all: I want to give off them hope and remind them that things take time become more intense businesses they see taking tv show online or offline: they maintain been years of blood, elbow grease and tears.

They should on the dot on their goals and recognize for help at any clasp of their business, you every time need help. Get a master and keep it moving, whirl if you have to on the contrary keep moving forward.

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With is always a reward championing hard work and perseverance.

Find admirer more:

Email: [email protected]

Website: http://www.nuyasessencezanzibar.com

Facebook: http://www.facebook.com/profile.php?id=100063927194246

Instagram: http://www.instagram.com/nuyasessence/